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Adam Justis

As the head of product marketing for the Adobe Marketing Cloud, Adam Justis strives to make digital marketing technologies accessible and understandable for companies committed to creating marketing strategies that center on providing customers with relevant and meaningful digital experiences.

Prior to Adobe, Adam led the product marketing and monetization efforts for Windows Live and online video advertising within the Microsoft Digital Advertising Solutions group. As a Group Account Director and Interactive Strategist for Euro RSCG, he oversaw online campaigns for multiple F500 companies.

Adam teaches Personalization and Content Optimization for the University of California, Irvine Online Marketing Certification program.

What will he be talking about?

In this session, Adobe Digital Marketing expert, Adam Justis, will show how marketers today can:
• Transform data into real-time insight, and insight into instant action
• Discover how to take a sensible approach to Big Data by harnessing the right solutions to drive marketing strategies
• Partner with your organization’s decision makers to turn Big Data into big results for your company